Wednesday, July 4, 2012


The 3rd Principle of the A-Z of


is to


and transform yourself
and your organization


To alter, become different in essence. To lose one's original nature; to transform. To abandon old ways for more-favorable methods. To change the pace and direction of activity.

Similar to: Alter, vary, deviate, substitute, innovate, diversify, shift, veer, turn, reverse, mutate, transition, revolt.

Opposites: Continue, hold, remain, stay, fossilize, freeze up.


Change is the law of life,
and those who look only
to the past or present
are certain to miss the future.
John F. Kennedy

Be the change you want
to see in the world.
— Mahatma Gandhi

The human mind,
once stretched by a new idea,
never regains its original dimensions.
— Oliver Wendell Holmes

If you’ve always done it that way,
it’s probably wrong.
— Charles Kettering

I want a lot of men
who have an infinite capacity
to not know what can’t be done.
— Henry Ford


If you do what you’ve always done, you’ll get what you’ve always got.

To change means to make something different and preferable from what exists. To change, you must break out of today’s mythically-limiting and intractable options.


Futuristic leaders are the first to initiate change, the first to make a move, to test a new idea.

In the face of much derision, Arthur C. Clarke, the space futurist, created the idea of geo-stationary orbit communication satellites.

As a result of that and other experiences, he often pointed out that new ideas pass through three stages:

1. It can't be done;
2. It probably can be done, but it's not worth doing; and
3. I knew it was a good idea all along!

Other than our planet and its natural resources, everything in this world stems from a creative idea that was then acted upon. Creativity is all about novel options, about thinking afresh, and then turning the idea into reality.

Futuristic leaders let go of outmoded certainties. They shake their kaleidoscopes and re-vision what’s possible. They take things apart and re-assemble them in a future-relevant way.

To change, you don’t re-invent the wheel, but you may well have to re-invent the vehicle. And never fear to rock the boat. Change doesn’t happen until after the boat rocks. Rock it!

To change the boat’s direction, everybody must row in unison towards the future. If not, replace personnel and managers with those who don’t obstruct but who will initiate futuristic change.

Then give them a humongous challenge that blows their minds and turns on their creative afterburners.


      How change-oriented am I?
      Which personal habit can I change today?
      How change-oriented is our organization?
      What will happen if things don’t change?
      What humongous change can we make this year?
      What will happen once that happens?